Holiday value
A package can be cheaper, easier and better protected. A DIY trip can be more flexible and sometimes much cheaper. The useful question is not “which is best?” — it is “which is best for this particular trip?”

First: understand what you are comparing
Under UK package-travel rules, a package broadly combines at least two types of travel service for the same trip in circumstances defined by the regulations. ABTA’s consumer guidance explains the distinction between a package holiday and a linked travel arrangement — a distinction that matters because the protections are not the same.
In everyday terms, the classic package is a flight and hotel sold together by a travel company. A DIY trip is usually a set of separate contracts: perhaps an airline, a hotel and a transfer company booked independently.
Package vs DIY at a glance
- One organiser for the package
- Often bundles flight + hotel
- Can include bags/transfers
- Package-level legal protection
- Relevant insolvency protection
- Separate suppliers/contracts
- Maximum choice and flexibility
- Mix airlines and accommodation
- You manage disruptions across bookings
- Protection depends on each purchase
When a package holiday can be better value
Packages are particularly worth checking for beach resorts, all-inclusive holidays and conventional seven- or fourteen-night trips. Large operators may have contracted flight seats and hotel inventory, so the combined price can sometimes undercut the same components bought separately.
The package may also contain costs you would otherwise add later — baggage, transfers or meals, for example. That is why a £1,250 package can beat a £1,100 DIY search once another £180 of realistic extras appears.
When DIY booking can make more sense
Booking separately is especially useful for city breaks, unusual trip lengths, apartments, multi-city travel or routes where two different airlines give you better times. It also gives you much more control over the exact accommodation and transport you choose.
But flexibility comes with administration. If one separately booked supplier changes its service, you may have to deal with the effect on the other bookings yourself.
Compare like with like — not headline price with final price
| Cost to compare | Package | DIY |
|---|---|---|
| Flights | Included? | Add fare |
| Hotel | Included? | Add room rate |
| Baggage | Check allowance | Add if needed |
| Transfers | Included? | Add taxi/train/bus |
| Meals | Board basis? | Add realistic food cost |
| Protection | Check package/ATOL documents | Check each contract/payment |
The comparison only becomes meaningful when both columns describe the same holiday.
Protection is part of the value
ABTA states that a package holiday has both legal and financial protection: the organiser is responsible for the proper performance of the package, while qualifying financial protection is designed to help if the organiser fails. ABTA’s financial-protection guide also explains that protection differs for packages, linked travel arrangements and standalone travel services.
For flight-inclusive packages covered by the ATOL scheme, the Civil Aviation Authority explains that ATOL is intended to protect consumers if the travel organiser ceases trading, including refund or repatriation in relevant circumstances. You should receive an ATOL Certificate for an ATOL-protected booking; the CAA explains what ATOL does and what the certificate means.
A five-minute decision method
- Find a suitable package for the dates and destination.
- Price the closest equivalent flight and accommodation separately.
- Add bags, seats, transfers, meals and airport costs.
- Check what financial and legal protection applies to each option.
- Ask whether the cheaper option is still convenient.
The final difference may be surprisingly small. If the package costs £60 more but includes transfers, bags and simpler protection, that extra £60 may be good value. If the DIY option saves £300 and gives you a better hotel, the opposite may be true.
Sources & further reading
- ABTA — What is a package holiday and what is a linked travel arrangement?
- ABTA — Is my money protected when I book a trip?
- UK Civil Aviation Authority — What is ATOL?
- UK Civil Aviation Authority — ATOL consumer protection
Information was checked on 31 August 2026. Protection depends on the precise booking structure and supplier; readers should confirm what applies before payment.
